The WHEN-Score™ Professional Edition: How it works and how it will promote your business  Business savvy professionals now have the opportunity to use the WHEN-Score to save time, give clients what they want and as a result, increase sales. Here is how…..
Let’s face it, the typical person spends more time planning one big vacation in their life than spending time planning for their retirement. WHY, because it isn’t an easy or attractive process and just thinking of it seems painful.
But there is a problem. People have REAL TIME PROBLEMS – they are going to run out of money during their lifetime if they don’t do something NOW. Of course, individuals don't want to spend time trying to find answers when there is no way to know what answers to trust and the variables that make up the results. It is one reason URSLA has become a benchmark to allow people to receive an unbiased benchmark of where they are -- without bias and with the best results available using real historically linked and reliable data. The original measurement of URSLA is WHEN-Score software. This is the REAL TIME SOLUTION for real time and future problems.
You, as a professional who becomes skilled in helping people understand their URSLA bring great value to the table for your current and future clients. And financial professionals who becomes licensed to use the WHEN-Score, have the most advanced scoring program and planning tool available to professionals today your fingertips. It is easy to learn and use. You have one tool that takes away bias, fear and uncomplicates a person’s life so they know where they stand. They will thank you for the peace of mind this process brings.
With the economy in turmoil, people are paying attention and are seeing a need to find out what is happening with their retirement resources. They need to make decisions based in reality now. You have the tool to easily show the reality and show them why it is important to plan and act how. Without planning now they will be caught in the future RETIREMENT SHORTFALL TSUNAMI that will dwarf what has happened in 2008. Retirement planning is now a necessity for the majority of Americans.
Studies show that what customers want is something that will get a necessary job done in an uncomplicated and quick manner. Using the WHEN-Score helps you help your client do just that. The WHEN-Score is a number – ONE NUMBER – that encapsulates it all -- it is a number they understand, it is easy to demonstrate and you can show how quickly your products and services make a difference.
Tired of Reworking Plan after Plan? Taking Too Much Time?
When is the last time you were able to get almost instant answers to questions that your clients have. When is the last time you were able to look at a truly integrated approach with your clients that includes the areas they worry about most – like debt and their home -- in addition to what they are doing with savings and investments?
What do you say and do when they ask: How does adding a car every three years affect my retirement? How is my debt going to affect my retirement? Should I think about a reverse mortgage? How many more years should I wait to retire? Do I really need long term care insurance?
What if you could tell them the answers in less than a minute with reliability -- giving them an answer with 90% probability?
UNCOMPLICATED? You bet!! It ends up with one important NUMBER!
The WHEN-Score, the age in with they have a 90% probability their financial resources will last.
This number brings comfort and also helps the person know how much your services are needed to extend the longevity of their resources.
When you say it is uncomplicated, what does that mean?
There are two reasons the WHEN-Score is uncomplicated.
FIRST, it asks data that is easily entered by the prospect or client and is entered in an easy format that anyone can understand. You start with the 3 tabs that are for the consumer (they can even fill them out for you and send you the information) Here is what those three screens look like:
The 3 consumer screens:
SECOND, the WHEN-Score is uncomplicated because of the answer. With a click, a score and report is generated telling one number -- the WHEN-Score – showing the individual's URSLA at what age with 90% probability a client’s resources will continue to cover their needs.
People want to feel secure and at a 90% probability their money and resources will last to a certain age, they can find comfort in that number. If the number is too low, they know they need to do something. That is where good common sense and good financial professionals come in.
Yes but there are all types of programs that do the same thing, aren’t there?
No, not with the reliability factors, the sophistication or the one number produced by the WHEN-Score -- remember, the WHEN-Score is the first and currently the only software program that measures URSLA. That means it is unbiased, it measures a fully integrated range of variables and it makes sense for people in all financial situations. It is the only measurement currently qualifying for the highest rank of excellence in measuring URSLA. There is no tool but the WHEN-Score that specifically has been designed to give one unbiased number that consumers can trust, is integrated with a host of real life strategies AND that allows you as the financial professional to show how you can increase retirement resource longevity.
The reasoning and development of the WHEN-Score is unique and allows you to help your client feel secure in its use. If you need to help your prospects or clients understand how unbiased and powerful the WHEN-Score is, we have materials to assist you. With your license, you have access to an easy to understand brochure you can give your prospects and clients to tell them WHEN-Score’s history and how it was designed for use by a consumer activist who became a financial professional and then left the industry to insure there was no bias in the software. This professional insisted that the WHEN-Score give real answers supplied by the calculated data meeting “fair retirement reporting” benchmarks while solving three of the most concerning problems all good financial professions run into – how to take product bias out of the tools they use, how to increase reliability of the analysis and how to integrate aspects of the clients life like credit, mortgages and a variety of spending variables into an easy to understand report.
You can show your clients how WHEN-Score develops at WEALTH STRONG have shown their commitment to fair and unbiased software development by proposing a bill in Congress for FAIR RETIREMENT REPORTING to encourage ALL retirement software to meet benchmarks that benefit all Americans. Needless to say, by using this software and being willing to show your customers that they can even run the consumer version themselves, you are showing your commitment to being “the professional with high integrity” who brought them this tool. In Addition, you can guarantee them that you have a professional version that provides answers based on their real WHEN-Score numbers. You will be able to show them how you can help or who else can help to make a difference in increasing the longevity of their resources.
Speed? A real plus for busy consumers and for you! What do you mean when you say the WHEN-Score is quick?
You have ultimate flexibility with the WHEN-Score. You can have the client fill in the first three tabs before meeting with you or fill this in with them. After the first three tabs (the consumer tabs) are finalized, the WHEN-Score calculates in record time – depending on the speed of the average computer this is anywhere from 5 to 45 seconds. But that is only the consumer side. Now the magic begins. You can show how your products and services integrate and extend the age to which their resources last. Based on the information on the three consumer tabs, your WHEN-Score Professional edition license allows you to show how investing in your product or service will change the score. Does adding long term care, different asset allocation, guaranteed programs, a different mortgage or reverse mortgage, paying off debt or investing differently make a difference. You run the scenarios showing what your products and services do to bring real value to the clients. You can run as many different scenarios with your prospect or client as you wish and save each one. But the best part is that you can then do a comparative analysis using our PERSCRIPTION report. Determine which scenario is best for your client and then show side by side the difference between what they are doing now and who your product or service changes the WHEN-Score number. The third column of the WHEN-Score prescription report clearly shows what needs to be done in each area or strategy to make the difference. The report is clear and allows you to either fill the prescription yourself, send your client to professionals who would fill a need you can’t or give the client the ability to find other professionals who can work with them on what you cannot handle. This prescription shows your prospect or client what needs to be done to extend their financial resources and the value of your products or services in doing so.
We all know that retirement planning is not only about asset allocation any longer but about strategies and risk management. The whole process with a client can take as little as 20 minutes or as long (with as many quick easy scenario runs) as you wish. You and your client are determining strategies and solutions together in partnership, not waiting for a report to run with the answers and making small talk.
But I can't even get prospects to meet face to face. What does the WHEN-Score do for me to help actually make a sale?
People are busy and use this as an excuse not to meet. Many have been through meetings with financial professionals that have dragged on for hours and hours or required several trips back and forth. With the experience of having hours of time spent waiting and hearing how products will help without real data regarding their own situation, no wonder people are turned off. Some people say meeting with a financial professional is like going to the dentist. If you have a hard time connecting with clients and having them take time for repeated appointments to get their plans finalized, we suggest you use an easy step process that saves everyone time and money. USE A PHONE Appointment for the first part, send them the reported WHEN-Score number and they will want to see you for more.
You can have a conversation over the phone and gather the quick and easy data, typing directly into the WHEN-Score and run their score as you are on the phone. Print out a PDF and email or send them their report.
Better yet, send them a code for a copy of the WHEN-Score and let them put the data in and play with it to feel empowered and in partnership with you (using the first three consumer tabs on their own). They will like the ease of being able to make subtle tweaks and start to understand the relationship between time and money. They will gain comfort. Now you are ready to open the PROFESSIONAL part of the WHEN-Score and show what you can do to make a real difference in their financial life!
Invite them in, go to their home or do a webinar (we show you how) with them over the phone and with their home computer to show them how your products or services can enhance their WHEN-Score. Go to their home to help them see how they can communicate with you thorugh the internet so in the future your client is just a phone call and webinar away. Tell them how this is the next score that the public will be talking about – everyone knows the FICO score measures credit worthiness, the WHEN-Score measures a person’s retirement readiness. And the thing is, the WHEN-Score is easier for the individual to fix. As a financial professional you will have answers not only by showing your products or services but we provide you with tips to tell your clients Imagine – using this simple technology to make your life and the lives of your clients better -- with people less willing to spend money on travel, use of computers for business is happening now. With your license you become the professional with a special tool and “in the know” -- showing how various aspects of the person’s life integrate together to create one number that tells retirement readiness. The WHEN-Score makes it quick, easy and it gets a necessary job done!
Can I use the WHEN-Score in my marketing and prospecting?
Absolutely. You can hand out your card with your WHEN-Score code. You could hand out hundreds – only those prospects who use it will cost you a small license fee for use. It is the next level of professional prospecting. Allow people to use a tool that gives them a score unique to them and they will thank you. You may have heard the old story about the first group of stove salesmen who were enormously successful They brought along wood. The successful ones knew to sell a stove, you delivered it to the home and put a little wood in it. It helped warm and comfort the person and helped with the sale. You can do the same, allow your prospect to find comfort in the tool -- and you are the person who helped warm and comfort them – your next step is to help them with extended comfort with the solutions that your products and service can provide..
For more information about the consumer version on the WHEN-Score, click here to learn how the client uses it.
To see the screens and learn more about WHEN-Score Professional Edition specifics. you must click here and enter the type of license you have to learn more.
If you have questions regarding this software feel free to contact us at WEALTH STRONG Support. Make sure you include your contact information and your exact question. |